EY continues to bounce around our table due to the high variability of its content. While we saw no outstanding content
(scoring 12 or more points under our rating criteria), we could point to examples in this sample that sit everywhere from ’a
good piece of thought leadership’ to ’this could actually be detrimental to the brand’.
In the former, more positive category is This isn’t about “fixing” our women!, which explores the impact of the firm’s
own female-specific leadership programme. Written in an engaging style incorporating hard data and more qualitative
viewpoints, this report is likely to inspire other organisations as well as send out a strong, positive message about the
culture at EY.