The long and short of it

There seems to be an obsession with the length of thought leadership today, to the point where it’s tempting to conclude that publishers see it as a panacea for all thought leadership ills. As if to reinforce the point this seems to work both ways–longer and shorter–but overwhelmingly the trend is to pander to notions of a time-starved senior executive and create bite-sized material. It also sounds perfectly sensible.

Thought leadership: It’s all relative

Along with terrible haircuts, padded shoulders, and beige, French post-structuralist critical theory was really big in the 1980s. Much of what was written about it (post-structuralism, not the 1980s or beige) was so impenetrable that you could win serious kudos for having managed to read a chapter of Jacques Derrida without having a nervous breakdown.

When it comes to thought leadership, there is nothing new under the sun...

What has been will be again, what has been done will be done again; there is nothing new under the sun.
Ecclesiastes 1:9

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