Perceptions of Tax Firms in 2020Client Perceptions Programme 2020
Based on our extensive client survey, this report reveals what senior end-users think about the world’s leading tax firms. The report contains a detailed analysis of the client journey, and examines how clients see firms differently as they move from prospects, to the RFP stage, to direct clients.
Created to provide you with a snapshot of client views within the UK and to understand how your brand is perceived, the report also includes rankings of the leading firms for mindshare, quality of work, and value-add, along with profiles of these individual firms, highlighting their strengths and weaknesses.
In addition, the report comes with access to data through our online portal, allowing you to manipulate our data to fit your needs. We’ll also present our findings back to you, contextualising them to you and your firm and contrasting with our year-on-year data back to 2016.